Creative branded content is something i-D Magazine and Diesel know a little something about. Check out their latest collaboration. Styled by Tracey Nicholson.

Excerpt from i-D Magazine website: "Shot on the streets and rooftops of sunny LA, our A-Z of Dance shows you how to set hearts alight and clubs on fire. Float like an Arabesque, spin like a B-Boy, wobble like a Chicken Noodle Soup… it’s time to step up! In a very special project for i-D and Diesel, director Jacob Sutton has captured the world’s hottest dancers walking in the air in their Jogg Jeans and cut-offs. Lil Buck shows us the way of Memphis Jookin, super-thighs Nicole the Pole - star of Rihanna’s “Pour It Up” video - takes us to a whole other level and, fresh from the Rick Owens catwalk, the Soul Step team show us how to dance to Le1f. Combining denim, jersey and 360° stretch, Diesel’s Jogg Jeans allow successful krumping for all. Enjoy!"